Did you know that in todays world, putting content at the heart of your communication strategy means success.

Content marketing has become well- established technique used by both B2B AND B2C marketers. How can YOU stand out from all the noise?

Content marketing is only increasing with popularity as 55% of B2B marketers and 59% of B2C marketers plan to increase their budget on content. With this said, it is important to understand how you’re performing against industry standards as more and more companies are developing a content marketing strategy for their business.

This infographic created by HubSpot and Smart Insights surveyed over 700 marketers the results are displayed below.

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