Jul 7, 2015 | advertising, Articles, B2C, Branding, Creative, Marketing, Photo, Strategies, technology
On a recent trip to L.A. we were strolling the Hollywood and Highland Mall, just off Hollywood Boulevard. This is one of those malls where the stores and prices range wildly. Here you may find a Kardashian with a collection of Louis Vuitton parcels or a tourist with a...
May 20, 2015 | B2B, B2C, Content Marketing, Infographic
Did you know that in todays world, putting content at the heart of your communication strategy means success. Content marketing has become well- established technique used by both B2B AND B2C marketers. How can YOU stand out from all the noise? Content marketing is...
May 5, 2015 | B2B, B2C, Facebook, LinkedIn
Here is a list of my favorite digital and social media marketing quotes: 1. “Social Media is about sociology and psychology more than technology.” – Brain Solis 2. “We have technology, finally, that for the first time in human history allows people to really maintain...
Apr 13, 2015 | B2B, B2C, Strategies
With technology taking over our day to day lives and cell phones becoming more widespread than ever across the world, we all know that more and more people are using their cell phones to find services and products within a click of a button. Did you know that...
Apr 6, 2015 | B2B, B2C, Infographic
Want a competitive benefit? Implementing a successful mobile strategy in 2015 will get you there as a recent study explained that 74% of mobile users use search engines to make a purchase. You can do this by optimizing your website for small screen devices to target...
Apr 1, 2015 | advertising, B2B, B2C, Branding
Welcome April! It’s that day of the year again when the internet gets even more unbearable than all of the other days: April Fools’. Are any of these brands fooling you? Microsoft Australia “Surface Watch”: This from Samsung “Samsung...