Did you know that you should be updating all of your channels at least once per day if your using social media to drive traffic to your website, build an engaging community of customers and fans and using social media to raise awareness of your services or products.
However, not all social networks are the same. Why?
For example, studies have show that it is best to post twice per day on Facebook. If you post more than that, interactions like likes and comments begin to drop off.
For both Twitter and Google+ it is optimal to post three updates a day.
Pinterest, is a different story as top brands are posting multiple times per day and have seen rapid growth because of this.
Take a look at this infographic created by Buffer goes into specific details for each social media network.