It is always a good idea to keep things fresh and new on social media. Changing your cover pictures and profile pictures often show your audience you are present. If you’re worried about consistency, sit down with your team and develop some brand guidelines. Keeping the colours or style of imagery consistent is a a […]...
With time at a premium we understand that no B2B marketer wants to add another social media platform and strategy to their to-do list. That being said, you should bump LinkedIn up that list – perhaps ahead of some other platforms based on your target market. Why? 80% of B2B leads were generated through LinkedIn […]...
Just like people, every company has a unique personality. At Ladderup, we understand that your company has different marketing needs, and that you will need a custom made approach to reach your goals. In the first of a series of case studies, we take a look at the website redesign for GS Sales, a plastics […]...
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